Entries by Nicky Cane

The Importance of Building Your Customer Avatar

Who Needs a Customer Avatar?
Short answer: Every business should have a “customer avatar. You may have also heard the term “buyer persona” or “target audience.” It is just different terms for the same thing.

Do you know who your ideal customer is? Many business owners have never given serious thought to this question. But without addressing it how can you market your product or service to anyone?

,

2 OUT of 3 Things Will Make You Money in Marketing

The word “marketing” is thrown around a lot these days, and it’s used rather loosely to describe a lot of activities inside of a business.
But I found a definition that’s so simple a school kid can understand it.

Here it is:
Marketing is… made up of all the things you do to attract and sell to the right people who are perfectly suited for whatever you offer…

Are You an Introvert? Find Out the Many Advantages!

If you identify as an introvert, you might feel a little out of your depth in the business world especially online.

You might think making the big bucks in business seems to be something that comes naturally to extroverts.

When many of the most successful and revered people are introvert.
Mark Zuckerberg, Warren Buffett, and Steven Spielberg to name a few.

,

Michael Hyatt’s Goal-Setting System from ‘Living Your Best Year Ever’

Michael Hyatt is best known for his optimistic goal-setting system called “5 Days to Your Best Year Ever,” designed to help business leaders and entrepreneurs achieve their biggest goals.

But from where I sit, there’s one truly epic goal every long-term entrepreneur will experience–and it’s, hands down, the most significant goal of your life.

,

13 Great Reasons WHY Any Business Must Have an Online Presence

Today, it’s absolutely essential for your business to have an online presence. By getting your business online you’ll reap major benefits.

Now even if your business doesn’t conduct business online. Your customers and potential customers are expecting to see you online. If they don’t see you there, you could be losing out on the opportunity to increase your customer base and get the word out about your business.

Read on to Learn the Reasons WHY You Must Have an Online Presence!

How’s Your Web Presence? Check Online Effectiveness FREE!

Want More Traffic, Conversions and Profit?

Increasing your online exposure will increase your ROI
How easy can you be found online?

See how effective your web presence really is… Apply for an Online Effectiveness Appraisal!

Then we can help you set out a marketing strategy with a step by step process that will help you strengthen your brand online, increase traffic and conversions.