Everyone knows what hashtags are in 2018.

Twitter first introduced hashtags to the social media world in 2007. They’ve been confusing marketers and media professionals ever since.

In practice, hashtags are used to categorize social media content into easily navigable lists. By including the #[INSERT KEYWORD] in a tweet/ post, it then becomes visible inline with other posts using that same hashtag.

However, not everyone knows how to use hashtags well.

Let’s take a moment to clear up some confusion.

In this post, we will tell you how to find and select appropriate hashtags and how to best use of hashtags on most social media platforms.

First things first…

Research Hashtags For Your Social Media Messages

Sometimes, the best way to use hashtags is to find ones that already exist.

Before you can get started, though, you need to actually find those hashtags. Fortunately, there are a number of websites out there to help with this process.

Let’s take a look at a handful of useful options:

Research Hashtags to Use on Twitter

What's Trending on TwitterFollow @WhatsTrending on Twitter. It’s a tool that can help you find the top hashtags. You can get new viewers by finding creative hashtags that fit your content and are recently trending.

Twitonomy-Twitter Hashtag SearchTwitonomy can help you find personalized hashtags that revolve around the content you post on your Twitter accounts. It can also show you the most powerful influencers using a given hashtag, as well as who’s engaging the most.

You’ll need a premium to unlock this tool’s most useful functions – it’s reasonably priced.

Discover Hashtags For Twitter And Facebook

RiteTag is a hashtag power tool for discovering hashtags.

It also offers up-to-date usage data to show you how hashtags are performing in the real world. While the premium plans offer more functionality, the basic free plan still offers plenty of utility.

In short, RiteTag is like a Swiss Army knife of deep hashtag research and tracking.

Discover Hashtags for Use on Instagram

Hashtags For Likes LogoHashTagsForLikes – Instagram allows a maximum of 30 tags per photo use this tool. This free tool is great!

Can’t find a good hashtag for your content?
Create your own hashtag!

There are times when you might want to create your own hashtag. You might want one to complement an event so attendees can track social posts.

Or, you might have a unique marketing campaign that needs its own hashtag (rather than jumping on one that already exists).

In these cases, follow this advice:

3 Elements of the Perfect Hashtag A good hashtag is:

  • Memorable.
  • Unique.
  • Relevant to the content you’re sharing.

Strike a balance:

  • Make it unique but simple to remember.
  • Don’t make your hashtag so broad that it’s hard to track.

Now you know where to get hashtags…

Follow These Hashtag Best Practices

The Practices Guide to Hashtags

Learn How To Use Hashtags on Social Media Platforms

Hashtags On Facebook

A better question might be, “Should I use hashtags on Facebook at all?”

Facebook LogoData shows hashtags on Facebook do not help boost engagement. That means you might be better served by leaving hashtags off entirely. In one study, posts with hashtags received only .80% viral reach, while posts without hashtags had 1.30% viral reach.

Plus, Facebook doesn’t recognize hashtags in the search bar. The only way to find hashtags is to directly click on the hashtag in a post.

If you do use hashtags in your Facebook posts, the bare minimum is the way to go. We’ve found that posts with just one or two hashtags got the most engagement.Twitter logo

Hashtags On Twitter

Stick to one or two hashtags per post since that tends to grow engagement on your content by 21%.

When you start using 3 or more hashtags per message, you lower engagement by almost 17%.

Instagram LogoHashtags On Instagram

Photos with 11+ hashtags seem to get the most interactions.

However, they can also look like spam when they’re overdone. Insure that you keep them relevant.

Hashtags On YouTube

Youtube

Hashtags on YouTube are most widely used in the comment section.

You can use hashtags to categorize your content to be found by topic, using your keywords as the foundation for your hashtags.

How To Use Hashtags On Google+

Google PlusGoogle+ hashtags are automatically assigned to your posts. However, you can edit them, or add your own.

Google+ lets you include them in your comments as well. This gives your posts more opportunity to be seen.

Usually, a total 2 or 3 hashtags is a good target here.

How To Use Hashtags On Pinterest

Pinterest_IconPinterest hashtags lead to search results for the keyword in your hashtags. That means if you have a hashtag in your Pin description, your Pinners can click through to find similar content for those keywords, not necessarily only for that hashtag.

There’s also no guarantee Pinterest will index the hashtags you choose to use.

If you do decide to use hashtags on Pinterest, then less is more. There is evidence that Pinterest will even demote the value of your Pins that have too many hashtags.

Furthermore, some say the best way to use hashtags on Pinterest is to use your own customized hashtags that people click to see your own related Pins instead of directing traffic to see a broader category around a topic.

Now, you know how To Use Hashtags To Increase Your Brand Awareness

Hashtags can make or break your social media messages and engagement.

It’s super important that you understand where, when, and how to use them. Now you have a bunch of tips to get you started in the right direction!

Not everyone knows how to use hashtags well.
In my next article you will find out the 6 Common Mistakes of Using Hashtags.

Looking for more Easy Online Social Media Marketing Training for Facebook, Instagram, LinkedIn, Pinterest, YouTube and with coaching?

These G500 online training courses are for people that are beginners or intermediate Social Media Marketers. These courses could also be a great offer for your customers if it suits your businesses adjectives.
Become an Affiliate Today!
FUse Your Smartphone to Make Money Onlineor a LIMITED Time…. We are offering FREE one on one coaching with your choice of Social Media training module from G500 Training…
You can get 100% of your outlay for ALL the training courses
back with ONE referral….

Plus see how to make $1,000 within hours with a simple Get the Paid First Affiliate Program Here!

If you want or need any help connect with us on one of our social media platforms or on our contact us form!

Talk Soon,
Nicky

Affiliate marketing is valuable and has a bright and lucrative future. There are lots of reputable affiliate programs that can help you build multiple revenue streams.

An affiliate program acts as an intermediary between affiliate marketers (who sell products and services) and the merchants who create them.

As promised in our blog article: steps to take to get started as an affiliate marketer we have created a list of such programs. We have created a list only has the affiliate programs that we personally use.

This list will be UPDATED when we find more affiliate programs that we wish to promote, so bookmark this article. 

We have divided them into two categories – high – ticket and low ticket affiliate marketing programs.

High – Ticket Affiliate Marketing Programs

High ticket affiliation is not something many people talk about, but this is becoming more popular day after day.

What we mean by a high ticket affiliate is that every time someone will purchase a product (which is mostly digital nowadays) with your unique affiliate link –  you will receive a high commission. This can range from a hundred to couple thousand dollars per sale!

The best thing about it is that you will get a better ROI or return on investment out of a few sales compared to low ticket

This is more interesting, right?

Exitus Elite

Your-Dream-Business-Automated-Done-for-you-450-sq

Do you want to know what it really takes to start raking in all the extra money on auto-pilot?

What it takes is simple, it’s easy, 98% done for you and it’s automated…

With the Exitus Elite System, you complete one simple step that’s easier than ordering a pizza and then the system does the following…

  • Advertising FOR YOU
  • Explaining FOR YOU
  • Follow up FOR YOU
You Get PAID 1st…  $100 to $1,000 every sale… It’s crazy and it can happen daily!

My Lead System Pro

Helps Home Business Owners Get Results!

My Lead System Pro

The My Lead System Pro program is an affiliate program that focuses on attraction marketing.

You are not simply pushing a product on behalf of an affiliate program, you are actually creating a meaningful connection with your audience and provide people with something of value before they make a purchase.

This program will provide you with the possibility to earn an income online while acquiring some helpful skills that will make you a better Internet marketer.

The Online Alliance

Start earning generous commissions of up to 50% on offers in our Sales & Marketing Funnels and “Business in a Box” done for and with you, services.

Small business owners around the world use our training products and have attended our Online Alliance: Digital Lifestyle Workshops to build more successful and profitable businesses.

All  referral commissions are paid every two weeks and in $USD

The Online Alliance Entrepreneurs Group

Low – Ticket Affiliate Marketing Programs

The challenge here is that you will need to bring a lot of traffic to this link which can be quite difficult if you have no knowledge of internet marketing.

However, it’s definitely a good way to monetize your social media channels and websites. Examples of this can be found on our Tips and Tools page and within our blog articles.

Amazon Associates

amazon-associates-affiliate

Amazon.com needs no introduction. Amazon is the largest Internet-based retailer in the United States.

It’s an affiliate network, called Amazon Associates, allows you to tap into over a million products to advertise to your customers.

Aweber

Did you know you can make money showing small businesses how to use AWeber’s opt-in email marketing campaigns to boost sales?

Join the many AWeber affiliates doing exactly that! Recurring 30% commission where payments are sent monthly. No cost to sign up!

So start referring businesses and earning commissions!

BlueHost

Simply promote Bluehost on your website with custom banners and links. For every visitor who clicks through these links and signs up, you receive $65.

BlueHost - Cheap Web HostingHelp others learn why Bluehost is so great.

The more you do so, the more you make!

Over $5 Million Paid in Commissions Last Year Alone

ClickBank

Click Bank Affiliate ProgramClickbank is huge and it’s been in the game for over 17 years. ClickBank’s focus is digital information products.

As one of the largest online retailers, ClickBank has a vast library of over 6 million unique products in order to reach 200 million customers around the world.

At this time, doesn’t have a referral program for referring new affiliates. We’ll keep you informed!

ClickFunnels

ClickFunnels Gives You Everything You Need To Market, Sell, and Deliver Your Products and Services Online!”
(Without Having To Hire or Rely On A Tech Team!)

Here is a breakdown of the affiliate commission rates:

  • 40% recurring for ClickFunnels monthly accounts
  • 40% one-time for the promotion of Funnel Hacks

Commissions are paid after a 45 day “cooling off” period (due to potential refunds or cancellations).

ClickFunnels-14 Day Trial

Click Magick

clickmagick-banner-sq

Commission of $17, $47 or $97  & 35% per user per month or year plan for life. 

ClickMagick is one-of-a-kind and converts REALLY well – you’ll see $3-$10+ EPCs over time with good IM/affiliate traffic.

100% Commissions Upfront, Then 35% For Life 

eBay Partner Network

eBay Partner NetworkFind amazing eBay listings. There are 1.1 billion listings on eBay to choose from, so there’s plenty to share with your followers!

Regardless of how you choose to promote, eBay Partner Network makes driving buyers and earning commissions faster and easier than ever before.

Hostgator

Earn Up To $125 Per Qualifying Signup!

A dedicated team of Affiliate specialists are available to assist you with this affiliate program. There is absolutely no cost to you to be a HostGator Affiliate, and the earning potential can be substantial!

Rakuten Marketing

Formerly Buy.com. Rakuten ranks among the top three e-commerce companies in the world with over 90,000 products from 38,500 shop owners and more than 18 million customers.

rakuten-marketing-logo

Among its numerous online properties, its flagship B2B2C (business-to-business-to-consumer) model e-commerce site Rakuten Ichiba is the largest e-commerce site in Japan and among the world’s largest by sales.

WebinarJam & EverWebinar

Currently, they are serving over 30,000 customers and clients with our webinar, email automation, and customer-acquisition and retention tools. it’s our #1 job to create the BEST business tools, methods, and strategies for a variety of industries.

Kartra-with-WebinarJam-and-EverWebinar-770x360

Most companies nowadays offer an affiliate program. Pay attention next time you visit a website. Have a look at the at their affiliate programs and if you would like to become an affiliate for them the process is pretty easy.

The decision is yours. However, nowadays honestly this is a way to leverage technology in order to create a better future and if you are reading this post today, you already know how to use the internet.

So why not take it one step further and use it make some extra income!

If you would like to know more about this, feel free to contact me via Facebook Messenger and we’ll provide you with more information related to it.

It’s hardly a complete list of all the good affiliate networks that are out there since there are so many. If you would like to share an affiliate marketing program that you really like, please do.

List it in the comments section below.

Talk Soon,
Nicky and Dave

P.S. What to know the Benefits of Promoting Affiliate Products and Opportunites? Get them now!

Just a few years ago, you could get away with building a social media marketing strategy on the fly. As long as you were present, you were doing more than your competitors–right?

Well it’s now 2018 and not much of the same logic applies today! With 30% of millennials saying they engage with a brand on social at least once a month, your strategy can’t be only about existence.

We want to provide you and your marketing team with the right steps to take toward a successful social strategy so your brand isn’t left in the dust.

7 Steps in Creating a Winning Social Media Marketing Strategy

1. Create Social Media Marketing Goals That Solve Your Biggest Challenges

The first step to any strategy is to understand what you want out of your efforts. Social media marketing isn’t about flipping a switch and calling it a day. Instead, social media planning should be looked at like cooking.

cooking by the recipe - Social Media Marketing Plan

Once you have your ingredients, you follow a recipe and presto! But that’s not always the case.

That’s why creating goals is so critical to the first part of your social media strategy. At the same time, it’s best to set goals that you know are attainable. Asking for 1 million new Instagram followers in 2018 is unrealistic. With achievable goals, you’re more likely to stick to the original plan and continue to take on new hurdles as you complete old ones.

Social Media Goals to Consider…

Goal setting is a staple of all marketing and business strategies. Social media is no exception.

Of course, with a range of social capabilities, it can be difficult to determine exactly what your objectives should be. For guidance, here are some common social media goals to consider:

  • Increase brand awareness: To create authentic and lasting brand awareness, avoid a slew of promotional messages. Instead, focus on meaningful content and a strong brand personality through your social channels.
  • Higher quality of sales: Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Through more efficient social media targeting, you reach your core audience much faster.
  • Drive in-person sales: Some retailers rely on social media marketing efforts to drive in-store sales. Is your brand promoting enough on social to reward those who come to you? What about alerting customers to what’s going on in your stores?
  • Improve ROI: There’s not a brand on social media that doesn’t want to increase its return on investment.
  • Create a loyal fanbase: Does your brand promote user-generated content? Do your followers react positively without any initiation? Getting to this point takes time and effort with creating a positive brand persona on social.
  • Better pulse on the industry: What are your competitors doing that seems to be working? What strategies are they using to drive engagement or sales? Having a pulse on the industry could simply help you improve your efforts and take some tips from those doing well.

Don’t forget to document your social media goals. Not only is it important to help you benchmark where you are, but it also improves your chances of achieving them. According to some statistics, people who write their goals down are 30 times more successful.

success-when-goals-are-written-out

2. Research Your Social Media Audience

Approximately 79% of adults use Facebook–but are your customers actively engaging with your brand there? Understanding your audience is necessary to learn things like who buys your products, what age group is the toughest to sell and what income level makes up the most of your returning customers? As for social media, it’s just as critical to know your audience.

First, your brand should look into the demographics of your most valuable social channels. Like we mentioned before, you should have a goal in mind for your social media marketing strategy. This is why you need to research the channels that correlate the most with your goals.

To help you find the Social Media Channels to focus on: take a quick look at the essential demographics data for each major network – check out this guide!

Identifying Customer Demographics

While the demographics data above gives you insight into each channel, what about your own customers? Further analysis has to be completed before you can truly know your customer demographics on social media.

That’s why many brands use a social media dashboard that can provide an overview of who’s following you and how they interact with you on each channel. Most brands today are using at least some sort of dashboard. However, does your dashboard address your specific goals?

Whether you’re an agency providing insights for your clients or an company discovering your own demographics, an all-in-one dashboard solution is critical.

Sprout Social Dashboard analytics-report-twitter-listeningSSprout Social Logoprout Social prides itself on the in-depth and essential demographics data for your social networks to help you identify your customers.

Learn more with a free 30-day trial to uncover crucial data with Sprout!

3. Establish Your Most Important Metrics

While your targeted social media metrics might be the most important step of a strategy, it’s often the spot most veer off the path. Vanity metrics like follower count and likes are always good to measure, but does it tell you the whole story of your brand on social media?

We often get wrapped up in viewing followers and likes as the truth to a campaign, but it’s smart to take a step back and evaluate the social metrics associated with your overall goals.

Engagement metrics sometimes paint a better picture, because as we’ve mentioned many times here, building lasting relationships works on social.

Large audiences and likable content is absolutely great, but here are some other metrics you might want to pursue:
  • Reach: Post reach is the number of unique users who saw your post. How far is your content spreading across social? Is it actually reaching user’s feeds?
  • Clicks: This is the amount of clicks on your content, company name or logo. Link clicks are critical toward understanding how users move through your marketing funnel. Tracking clicks per campaign is essential to understand what drives curiosity or encourages people to buy.
  • Engagement: The total number of social interactions divided by number of impressions. For engagement, it’s about seeing who interacted and if it was a good ratio out of your total reach. This sheds light on how well your audience perceives you and their willingness to interact.
  • Hashtag performance: What were your most used hashtags on your own side? Which hashtags were most associated with your brand? Or what hashtags created the most engagement?
  • Sentiment: This is the measurement of how users reacted to your content, brand or hashtag. Did customers find your recent campaign offensive? What type of sentiment are people associating with your campaign hashtag? It’s always better to dig deeper and find what people are saying.
  • Organic and paid likes: More than just standard Likes, these likes are defined from paid or organic content. For channels like Facebook, organic engagement is much harder to gain traction, which is why many brands turn to Facebook Ads. However, earning organic likes on Instagram isn’t quite as difficult.

4. Research Your Social Competitive Landscape

Before you start creating content, it’s really smart to investigate your competitors.

We’ll always believe you shouldn’t steal your competitors ideas, but instead learn and grow from their success and failures. So how do you find that information?

The first step is to find out who’s your competition in the first place. The simplest way to find competitors is through a simple Google search.

You can exclude the major retailer, Amazon. Search for those who show up who are in your specific industry. Next you want to see who is active on social.

After gathering a handful of industry competitors, it’s smart to use a social media competitive analysis tool like Sprout Social to track Facebook and Instagram content.

Then you will see post break downs of text, images and video to see what your competitors are doing to drive the most engagement. Once you dig through the competitive analysis, you’ll have a better idea of what your potential customers want.

5. Build & Curate Engaging Social Media Content

Did someone say content?
It’s no lie–social media content is extremely important to your marketing strategy.

Related Articles:
The Five Major Psychological Reasons Why People Share Content
Writing Web Content That Makes People Read, Not Skim It

However, it’s best to follow the previous steps before planning out content.

Facebook LIVE EngagementWe recommend creating content that fits to your brand’s identity. It’s necessary to find the perfect balance between target content and being overly promotional as well.

Remember that video is vital to your social media marketing strategy. As approximately 90% of online shoppers believe product videos help them make a purchasing decision.

Ensure you have a consistent schedule of excellent content to publish that doesn’t get stale.

6. Engage With Your Audience & Don’t Ignore

Social media channels are built as networks. This means their main purpose is to be a space to converse, discuss topics and share content. Your brand can’t forget these core elements of “networking” and it takes effort to ensure conversations or engagement opportunities aren’t left unattended.

Through social media, you gain respect as a brand by just being present and talking to your audience. That’s why social customer care is so important to brands wanting to increase audience awareness. It’s all about engagement.

people-connectedWith all the updated algorithms, organic content has a tough time reaching the majority of your audience. The last thing you want to do is ignore those who engage and lose out on sending more down your marketing funnel.

7. Track Your Efforts & Always Improve

So, how well did you do on your social media marketing strategy? Without continuously analyzing your efforts, you’ll never know how one campaign did over another. Having a bird’s-eye-view of your social media activity helps put things into perspective.

If you work at building lasting relationships, there’s a lot less room for failure with your social media marketing strategy.

Sprout Social LogoUse a Tool to Track Success

Sprout Social prides itself on the in-depth and essential demographics data for your social networks to help you track your success. Learn more with a free 30-day trial to uncover crucial data with Sprout!

Looking for more Easy Online Social Media Marketing Training for Facebook, Instagram, LinkedIn, Pinterest, YouTube and with coaching?

These G500 online training courses are for people that are beginners or intermediate Social Media Marketers. These courses could also be a great offer for your customers if it suits your businesses adjectives.
Become an Affiliate Today!
FUse Your Smartphone to Make Money Onlineor a LIMITED Time…. We are offering FREE one on one coaching with your choice of Social Media training module from G500 Training…
You can get 100% of your outlay for ALL the training courses
back with ONE referral….

Plus see how to make $1,000 within hours with a simple Get the Paid First Affiliate Program Here!

If you want or need any help connect with us on one of our social media platforms or on our contact us form!

Talk Soon,

Nicky and Dave

 

The lure of affiliate marketing is undeniable; who can resist passive income? But to make that passive income happen, you have got to put in some work first.

To succeed in Affiliate Marketing, there are a number of crucial steps you must take before you earn that first affiliate profits. And these steps are, well … not passive.

The good news is that if you’re determined to make this work and are willing to put in the time and effort, you’re already well on your way to affiliate marketing success.

Today, I’m putting all my many years of knowledge and experience to use. I give  to you the steps that are needed in order to get started with affiliate marketing.

Get Started as an Affiliate Marketer by…

  • Developing a Strategy

    What problems are you solving?
    What niche or audience do you want to serve?

    Outline the above, and determine how you want to get there while offering something unique or a little different.Return-On-Investment-where-what-how

    After that, design your brand look and identify your message. While you are at it, set an action plan you can live with based on how much time you have to allocate to your affiliate efforts.

  • Related Articles:
    Why You Need a Biz Plan to Succeed in the Business World
    Determining the Perfect Business Niche for You
    What are the Five Steps in Finding your Niche Opportunity?
  • Being Authentic

    Whether you want to be a big voice for a particular niche or a solo blogger, you need to get comfortable with yourself. People like to connect with voices that have an authentic message.

    Related Article:
    How To Get Really Good at Influencing Others
    Persuade Your Customers to Strike While the Iron is Hot

  • Building a Brand

    Know your brand and audience well, broadcast yourself while keeping both of those in mind.Branding Matters

    Related Article:
    Why Your Brand Is Vital to Increasing Your Online Presence

  • Having Transparent Relationships

    If you would like to be privy to special offers, higher payouts, or start a relationship with one of your favorite advertisers, be transparent with them and about your methods.

    Related Article: Negotiating Successfully with the Three Ts: Trust, Time and Tactics

  • Continuing to Learn

    Never stop learning about affiliate marketing, online marketing strategies, and trends.

    Looking for easy online Social Media Marketing training for Facebook, Instagram, LinkedIn, Pinterest, YouTube and with coaching?
    These online training courses are for people that are beginners or intermediate Social Media Marketers.
    For a LIMITED Time…. We are offering FREE coaching with your choice of Social Media training module….
    Check it OutPlus see how to make $1,000 within hours with a simple Get the Paid First Affiliate Program Here!
  • Communicating with Successful Affiliate Marketers

    Your affiliate marketing mentors should have a strong grasp on your activities and placements of offers. This helps them identify any low hanging fruit for affiliates.

    Tap into that knowledge and communicate with them. Although, they can’t always provide 1:1 training, but they can point you in the right direction and help get started or improve performance.The Online Alliance Entrepreneurs Group

  • Learn How to Analyze Data

    Know how to use marketing tools and analyze performance data.

    Do the math to determine your marketing costs in order to bring traffic to your site, and calculate conversions and commissions to determine what’s performing best for you.

    Facebook LIVE Insights Anaalytics
    Tweak copy or the location of a CTA to optimize success of the page. Study success for all of your highest performing pages, and try to lift conversions. A performance increase of just a couple of points could mean a big lift in sales.

  • Be Creative

    Do your homework. Research the competitive space and figure out where additional opportunities lie.

    If you learn everyone is promoting on Facebook, consider also testing your offer elsewhere and in a different ad format, or even bundling the offer with other items or services.

Affiliate marketing is no longer the stuff of black hat methods and scams. In fact, the lesson I want to stress most to you is that affiliate marketing is valuable, and has a bright and lucrative future.

But don’t take my words as law, try it out for yourself — there are lots of reputable affiliate programs with low barriers to getting started that can help you build consistent revenue streams.

Which we will create a separate article on this week –
High & Low Ticket Affiliate Marketing Programs to Make Money. 
Read that here!

Talk Soon,
Dave

P.S.
Don’t wait! Get started today!
Watch Video Here!

Deciding where to invest your marketing dollars isn’t a decision you take lightly.

You know you need to attract new customers and keep your existing clients coming back, but you can’t afford to invest time or resources into something that isn’t going to deliver the results you expect.

An email marketing campaign is a cost-effective solution that gives you the power to reach customers in a place most people visit every day — their inbox.

Want to Try Email Marketing for Your Business?
Sign up for your FREE 30-Day AWeber Trial here.

AWeber Email Marketing logoThere’s plenty of data to back up the benefits of email marketing campaigns.

For Example: Email is almost 40 times more effective than Facebook and Twitter combined in helping your business acquire new customers. (McKinsey)

But if you really want to find out how email can work for your business.

Read 25 benefits of using Email Marketing for any business, but especially relevant for those with small businesses:

1. Build Credibility

People do business with people they know, like, and trust. Email gives you the ability to build credibility with your audience by sharing helpful and informative content.

People will read our newsletters and be able to tell if we’ve the right people for the project or to help before they even call us.

content2. Generate Calls

When done right, email marketing lets businesses reach the right person, with the right offer, at the right time. A well-timed email results in a flood of calls each time they hit send.

3. Strengthen Relationships

If you want to build strong customer relationships, it’s important to have an effective tool to communicate with the people who matter most to your business.

Email gives you the ability to stay top-of-mind and keep people engaged with your business during your busy season and the slower times of the year.

4. Improve Communication

If your business depends on having a reliable way to communicate with your members and clients, you need to have a communication channel you can trust.

For real estate management companies email has provided a reliable solution to keep tenants informed and up-to-date.

Related Article: How To Get Really Good at Influencing Others

5. Build Your Brand

With email marketing, you can strengthen brand recognition with new and potential clients, and extend your reach when people forward or share your message with a friend.

Branding Matters

“The emails are an important reinforcement of brand. I get calls from people I’ve never met all the time. They get the newsletter. Maybe it was forwarded to them by a family member or friend of theirs, and they know I’m the person to call. It really helps establish credibility upfront before saying a word.”
– Dave Cane, Easy Online Biz Solutions

6. Boost Sales

When you have an audience of people who opt in to receiving updates from your business, you’ll be able to think differently about how you boost sales throughout the year.

This has been especially valuable for a business like ours, which communicates with local residents and prople from alround the world.

It has definitely been the easiest way to reach people.

Related Article: Who Else Wants To Be Successful With Tested Headlines That Will Generate Clicks?

7. Learn What Works Effectively

Another benefit of email marketing is that it gives you the metrics you need to see how your campaign emails are performing. These insights help you market smarter, and also give you the advantage of better understanding the needs and interests of your customer base.

We can tell people are interacting with our content and click through to our website.

8. Get Started Quickly

With email marketing software like AWeber (what we us for 98% of our Email Marketing), you’ll have the tools and training you need to get started quickly.

Related Article: How to Build an Email Marketing List Quickly

Regardless of your level of marketing experience or expertise. When you do get stuck, we have a team of people who are dedicated to your success. Just pick up the phone and give them a call.

9. Reach People on ANY Device

With nearly two-thirds of all emails being opened on a mobile device, email marketing is one of the best tools you can use to take advantage of the growing popularity of mobile technology.

Mobile

We are almost positive that all of those people were on their phones, not in a traditional office.

10. Get More from Doing Less

One of the benefits of using an email marketing provider is that you have access to professionally-designed email templates.

These templates are designed to make it quick and easy to get your message out to your audience, and ensure you look professional when it lands in the inbox.

11. Look Professional

Email templates aren’t just easy to use; they’re also designed to make sure you look professional when you reach your audience member’s inbox. You can insert your own content and customize each email template with your logo and colors to make sure it matches your brand.

12. Increase Website Traffic

Whether you’re an e-commerce business that sells products online, or a retail store that wants to increase traffic to your website so that you can bring more people into your store — email marketing campaigns can help.

Email definitely works. We see people clicking through to our website and we have people calling or facebook messaging to telling us that they saw our newsletter.

14. Market with a Personal Touch

Unlike other marketing channels that often limit your ability to customize your message for the different audiences you communicate with, email marketing gives you the ability to organize your audience into lists and communicate with people based on interest, purchase behavior, location, and more.

15. Generate Leads

Not everyone who joins your email list will be ready to make a purchase or sign up for a service. Email gives you the opportunity to capture new visitor’s attention and nurture the relationship with helpful and informative content.

Related Article: Should You Pay for Leads to Expand Your Customer List?

16. Start a Conversation

Email marketing lets you start a two-way conversation that will benefit you and your readers. Don’t just push your message out to them; encourage them to share their feedback and ideas.

17. Promote Services

Service businesses face the difficult challenge of keeping clients interested in their business, even when they aren’t looking for services at different times of the year.

Email gives you the opportunity to keep your client’s attention without overwhelming them with unwanted information.

Related Article: Need an FREE Offer for Your Email Marketing? We’ve Got 7

18. Grow your Audience

We know as a small business, it’s not always easy to stand out in a crowded market. Email marketing allows you to build an audience that is interested in hearing from you, without having to pay for other advertising channels.

19. Stay Organized

Reaching out to clients on an individual basis can be a costly and time-consuming process. Email helps you save time by reaching out to your wider audience, while still delivering a message that’s personal and relevant to them.

Bullet Journal - Time Management Method

Just schedule your emails at the beginning of the week and you’re done.

22. Increase your Value

When you adopt a communication strategy that fits your audience’s needs, you’ll have more people paying attention to your message and get a higher return overall.

23. Attract New Clients

In addition to connecting with the people on your email list, you can also share your newsletters and announcements on your own social media networks to bring new people to your business.

24. Improve Visibility

As much as you’d like to think customers know about all of the different products and services you have to offer, there’s a good chance that many of them don’t.

Taking a more pro-active approach to your marketing could prove to be exactly what you need to improve exposure to the services you offer.

25. Save Time

Once you learn the basics, you’ll be able to put together a plan to get your emails out to your audience of subscribers in less time.

Record Your Personal Best

The biggest benefit of email marketing is efficiency. You might think it take a lot longer to create an email than it actually does! But we have a ready made template so it’s easy to pull together an email quickly.

Start Your Success Story…

If you’re already using email marketing and have seen great results, we’d love to hear your story in the comments below!

If you’re not using email marketing, and are interested in seeing how it could benefit your small business, you can try it for free.

Start your FREE 30-Day Trial of AWeber Today!

Talk Soon,
Nicky and Dave

Previously, we wrote about the importance of using Call To Actions effectively in your Email Marketing.

Once you have your CTA button, you must now create or pair it up with an Offer. First, you must offer valuable content that positions you as an expert in your field. Secondly, it must give them incentive to act on your offer.

Today, we’re going to suggest offers that can turn a visitor or email receiver into potential customers using 7 Different Offers you can provide them.

Let’s get started!

1. Offer a FREE Trial or Test Drive

It must be offered for a LIMITED TIME!

This can be done in a number of ways – you could let customers to look around your website, use your service or watch a series of videos showcasing your product.

You can use an app to record screenshots of your product or service. Once people start using your service, they will hopefully love it. This creates customers and spreads your reach.FREE Trial Today2. Provide a FREE Consultation or Audit

Get your web visitor to complete a survey or quiz, and give them some helpful feedback based on their responses. There are ways to automate this process similar to all those viral BuzzFeed quizzes on social media.
Feedback to Your Customer
Try Qzzr for creating quizzes.

Just make sure the information or insight you provide is not offered somewhere else on your site.

3. Give a FREE Coaching Session

This is a step up from #2 and obviously a lot more time-consuming.

However, the Internet presents a lot of easy ways to work around this. This is done particularly through services such as Google Hangouts or Skype. By doing this you can serve several potential customers easily at once.

4. Invite Beta Testers

Are you in the process of launching a new product or piece of software?

Then get testers so you canbe given the crucial feedback you need, while also helping spread your news via creating reviews. You can get a bunch of testers from websites such as Beta List.Proof

5. Use the Facebook Sign Up tab

The goal of social media is create demand for your product or services. But make sure you are moving people into your sales funnel effectively by getting them to sign up for your email marketing.

The Facebook Sign Up tab allows visitors to your Facebook Business page to sign up for newsletters right from Facebook. Thus saving them a step and making it easier to build your list.

6. Send a FREE FAQ Guide

What 10 questions do you get asked all the time by your customers? Or what should they know?

Example: FREE BOOK… Limited Time OFFER!
                    Plus BONUS Video

How to Pick the Best Online Business eBook 2nd Edition bannerWrite these down with the best answers you can get, and save everything as a ebook or PDF. Offer it in exchange for an email address with the option to receive new updates by signing into your newsletter.

7. Host a FREE Webinar

This is a strong incentive for business-to-business and very similar to #3. However, a webinar is a bit more formal. Send invitations and offer valuable insight.

Plan a PowerPoint presentation loaded with good information, record the webinar for later use, and make sure to leave time for open forum questions at the end.

We Recommend that you do your Webinars with Webinar Jam and then for later use automate with Ever Webinar.

Webinar Presentation

Want more Help with your Email Marketing?

We are here to help. Get ACCESS to the Best FREE Tools and Resources for Entrepreneurs by going to our Tools and Resource Page or Subscribing to our Entrepreneur Newsletter.

The best Entrepreneurs learn how to use attraction marketing which is the concept of leading with value to attract your perfect prospects to you. Which is important when doing Email Marketing effectively. We recommend that like us and our mentors that you check out the affiliate program that teaches Entrepreneurs attraction marketing and much much more.
Check it OutIf you want any more help then just Messenger us (Private Message Us) at our Facebook Messenger link – m.me/EasyOnlineBizSolutions

Talk Soon,
Nicky

The point of any marketing message is to get a response, and to get a response you need the coveted trifecta of email marketing:
A strong subject line, a solid offer and a clear call to action (CTA).

When you create an email marketing campaign, a CTA is vital

“Capital Letters Were Always The Best Way Of Dealing
With Things You Didn’t Have A Good Answer To”

– Douglas Adams

When and how to use capital letters can be a problem. When writing casually to friends it’s acceptable to drop capital letters. but if you are writing anything more formal then you need to use capital letters correctly.

We are always amused – and slightly terrified – by people who regularly write their Facebook status updates and other things like entire emails in all caps.

We don’t really know why they haven’t learned yet that WRITING IN ALL CAPS IS EQUIVALENT TO SHOUTING.

Really. It doesn’t matter what you’re saying. You can be the nicest person, writing a perfectly harmless statement, but hit that Caps Lock button, and suddenly you sound like a raging psycho.

So what’s up with that?

Incidentally, those that overuse Caps Lock sometimes also have the habit of writing things in bold too. As in, whole paragraphs. Which is ridiculous because when you write everything in bold, you have missed the whole point, which is to emphasize a specific word or phrase.

We are sometimes guilty of this.

Remember, the whole point of writing is to clearly communicate a message.

Two Reasons NOT to Use All Caps

Reason #1. People don’t really like listening to those that Shout.

You can’t blame us, really. It’s something we learn from the time we’re kids: Shouting = Not Fun. That means we’ve probably in trouble.

So we shut off, don’t really listen, start wondering how to cover our asses in case we really are guilty of something, and hope you’ll calm down sometime soon before you give yourself a stroke.

Message NOT received.

Reason #2. A block of text in all caps is actually more difficult to read.

‘Tis true. Studies have shown that text written in ALL CAPS is 40% less legible than text in Caps & lowercase, or just lowercase.

We’re not exactly sure why – some people say it’s because lowercase letters differ more in shape and therefore provide greater contrast, but personally, we think it’s the SHOUTING. Now we’re back to Reason #1.

So if you’re an incorrigible all-capper, do yourself a favor. Just kill the Caps Lock button and come back down to lowercase with rest of us. we promise you won’t regret it. 🙂
Want to create a powerful sales copy?
Then start making these mistakes.

Typing in All Caps

The 5 Rules of USING Capital Letters

Rule 1: To Start a Sentence

There are no exceptions to this rule.
This means that, after a full stop,? and ! you always use a capital letter.

However if in the sentence you have a clause in parenthesis (brackets) or sequence separated by dashes, and if these end with a question mark or exclamation mark, you should continue with lower case after the second bracket or dash.

Rule 2: Titles

In titles, capitalise only the important words, not minor words such as ‘and’ and ‘but’.

‘Title Case’, with all the important words capitalised, is rather out of fashion at the moment.

Example: “When to Use Capital Letters”

In title case, in this example, ‘Use’, although small, is an important word in the title, and should, therefore, be capitalised. ‘To’, however, is not important and therefore not capitalised.

Bonus Tip: If You Are Any Kind Of Content Creator, You Need Great Headlines. 100 headline formulas featured business productAchieve this by Enroling in this awesome Course Today!

Rule 3: For Proper Nouns

Proper nouns name something specific, for example, Jane, John, Oxford University, Denver, Qantas, Microsoft, Everest, Sahara.

Proper nouns (nearly) always start with a capital letter. There are exceptions to this rule and in marketing sometimes lower-case characters are purposefully used for some proper nouns. Examples include iPhone or eBay.

The word ‘I’ is not a proper noun, but a pronoun. In English ‘I’ is always capitalised.

Rule 4: Acronyms

Acronyms generally work like title case.

The easiest way to work this out is to write out the full title, and then you can see which words don’t need to be capitalised.

Let’s make this clear with a few examples:
British Broadcasting Corporation – BBC
Department for Education – DfE
Manchester United Football Club – MUFC
United Arab Emirates – UAE
World of Warcraft – WoW

Rule 5: Contractions

Contractions are like acronyms, but also include one or more letters from within the same word.

So capitalise the initial letters of words, but not subsequent letters within the same word.

Examples of this include HiFi, which is short for ‘High Fidelity’, and SciFi, short for science fiction.

Following these rules will generally help you to work out when to use capital letters. They definitely did for us.

BONUS
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with this FREE training.

Where “Multi-Million Dollar Copywriter unveils his deadly Copywriting Secrets that will help you print money right before your eyes!”

Warning: this Seductive, Persuasive Copywriting Training is being removed from the internet TONIGHT, MIDNIGHT EST so WATCH THE VIDEO in it’s entirety now…”
MLSP Copywriting Secrets VideoWe are here to help. If you want any help in your Entrepreneurship endeavors, just Messenger us (Private Message Us) at our Facebook Messenger link – m.me/EasyOnlineBizSolutions

Get ACCESS to the best FREE tools and resources for entrepreneurs and business people by going to our tools and resource page or Subscribing to our Entrepreneur Newsletter.

Talk Soon,

Nicky

Webinars are used in different sectors (professional, educational, entertainment, media) for different purposes.

Internet marketers, bloggers, developers and small businesses often use custom webinar applications in various forms to connect with their loyal customers and teams working in remote areas. This is such a powerful medium to reach out to the consumers, peers and business partners without any hassle.

We have selected 5 of the best webinar software options available today that are quite easy-to-use and cost nothing. Read more