If your not tracking your cash flow in and out – your doing yourself and your business a disservice.

In the beginning stages of building your business, you’ll likely wear lots of hats—possibly, every hat.

As soon as you can start delegating, you should. As you transition into this “phase two”, you’ll need to add one more to-do to your list let’s call it trust, but verify.

No one is as engaged in or worried about your business as you are.

Fact: every product and service needs good marketing!

So by mastering marketing, you will; make more money in less time, future proof yourself, and gain a skill for life – Marketing.

By gaining the ability to develop your skills to market anything effectively online – you can use your knowledge and skills with future businesses and products.

Here’s a QUESTION?
How Much Control Do You Have with YOUR Money in a Bank?

If everyone decided to do a run on the Bank.
If we lost confidence in the US or Aussie dollar, Euro or Yen.

Due to the high returns Crypto Currency Opportunities can offer. It can be a mind field as it attracts a lot of scammers and cowboys.

You can buy different Crypto Currencies from Bitcoin to Alt Coins (alternative coins). There are thousands of them. Some good, some not so good, some bad and a lot of coins you need to stay away from.

Let’s Look at…
Traditional Business with and without Bricks and Mortar including B2B

Before I start please understand I am not bagging Bricks and Mortar or Traditional Businesses, they are just not for me, and I will explain why.

Fact is I am basically lazy and I want more time for me… and not have my time dictated by a client.

If you have read Rich Dad’s the Cash Flow Quadrant by Robert T. Kiyosaki, you will realise that there is no wrong sector. However, if you can jump to the right side of the Cash Flow Quadrant, then you can create your life. You can have more Freedom with More Time and Money.

Frankly, if you want to start a business OR scale up an existing business it’s not rocket science.

Regardless if your business is traditional or is an online business, MLM or Affiliate Marketing Business Model. You need to understand the W’s.

If you know me, you know I’m fairly frugal. I don’t go clubbing, spend my time shopping, eat in expensive restaurants, or get takeaway very often.

However I do spend my money on a new car and Apple MacBook every 6 years or so. That’s not exactly that traditional picture of frugality. But go with me.

The truth of the matter is that I’ve never been shy about investing in my business. When I first got involved in online marketing, I invested $40,000 of my life savings into training, mentoring and getting fully positioned with a company.

It was scary and I regretted it for a minute or two in those early days. But I always knew that it had to be done that I had to make the ultimate investment in myself, my business and my future if I was going to live the life I knew was within my reach.

Investing in My Business, NOT My Next Hair Colouring …

Financial Advisor - Investment ProductsNow, looking back, I’m positive it was the right decision – that it was the only decision. I’ve kept that investment-first mentality since day one.

But for me, personally? Frugal, frugal, frugal.

Often I go out of my way to find a gas station that costs less per litre. On more than a few occasions, I went so far as to dying and cutting my own hair. I still do it sometimes because I admit that I hate spending money on my hair.

When I stayed in hotels, I’d always opt for the cheapest option available. Then I washed my own clothes in the bathtub or sink. If I could save a dollar I would, happily.

I attribute a lot of this frugality to my parents and my upbringing. I’m the eldest of two, and we grew up on acres with a large number of animals. That came with lots of chores.

From a very young age, my parents taught us the value of hard work and being responsible with our resources and our savings. These were some of the most valuable lessons I’ve ever learned and lessons I’m confident carry with me forever.

Embrace the Spend and the Success

Stop Money From Slipping Through Your Fingers

So back to you and what all of this means as you’re building your business…

My Advice is Simple: Spend Money.

Embrace that you’re spending money. I see too many Entrepreneurs who are too attached to their cash reserves when they first start out. I get it—they’re most likely frugal or just plain risk-averse, which keeps them taking chances. The reality? That mentality holds people back.

In the beginning, I was incredibly frugal, but when it came to investing in my business, I opened my wallet right up. I didn’t think twice about spending.

I wouldn’t spend extra for a professional hair cut and colour, but I’d spend $4,000 without batting an eye. Because you’re reading this article, I know you’ve properly already invested quite a bit in your business.

That’s great. I hope you’re digging in and learning, growing and evolving your mindset and your business best practices so you can gain that critical edge.

But the truth is, I can teach you everything there is to know about Facebook PPC, Email Marketing, etc. We are here to help you, let us guide you through building your Online Business – Just Private Message Us at our Facebook Messenger link.

But if you don’t go out, spend the money and do it, it doesn’t matter.

You’re going to have all of these great concepts and theories swirling around in your brain but nothing to show for it. The money comes when you invest and flip that switch. And it doesn’t come a moment before that.

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And when you DO start investing in your business! Be patient. If you spend $1,000 on advertising and only make $100 back don’t panic.It’s money well spent if you learn and grow from the experience.

Decision Making Style & ProcessIf you can look at that traffic and those conversions. And see what worked and what didn’t. You can then improve your next campaign and make more money on round two.

Keep repeating that pattern, and soon enough, you’ll have high-performing, high-converting campaigns campaigns that catapult your business forward.

So, in short, shake off your money fears and concerns about letting go of whatever cash you have on hand.

Whether it’s $100 or $1,000 or $100,000, be open to rolling the dice and possibly losing a little or a lot. It’s par for the course. You need to test drive what you’re learning and you need to gain the valuable lessons that will drive your business ahead.

Remind yourself over and over that, as long as you learned something, it was money well spent. That’s how I look at it, and that’s how I’ve looked, at it from day one.

That’s helped get Easy Online Biz Solutions to where it is today, and where it will be in the future.

Talk Soon,
Nicky Cane

As an Online Business Consultant since 2000. I share my experiences and insights that will save you from making the mistakes many people make… You will SAVE Time, Money and Headaches!

I have just finished updating my book – How to Pick The Best Online Business.