Tag Archive for: customer research

Strangers are only unknown to you because you do not know their desires, dreams and anxieties.

In the event that you start pitching products to someone you do not understand, you may meet level of resistance because people have a tendency to obtain people who understand them.

You could sell to strangers by firmly taking the time to get to know them. They don’t obtain you because you will need the sale; they’ll obtain you because you have ways to make their lives better.

Selling to strangers does not involve the use of tricks. It involves an empathetic approach to understanding what they really want. Read more