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As you should already know What Media Buys Are and How They Work if you have been on our website before. Media Buys (buying packages of ad space) can be a great way to help grow your business.

Finding the right place to advertise will open up a large audience that might be amenable to your current marketing efforts.

There is, however, a right way and a wrong way to do it.

We have six tips will help you to get the greatest return on all your media buys.

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“Media Buys” is a term you’ll often hear in marketing circles.  They are widely used, yet some people still don’t understand what they are.  To put it as simply as possible, a media buy is basically advertising space purchased on some sort of media, like a website ad or TV commercial.

There are a great range of options when it comes to media buys and each one has its benefits and drawbacks.  Some companies will spend millions of dollars every year and need to hire a dedicated media buyer to handle it all.

It’s actually quite easy to end up spending a significant amount of money, but you don’t need to break the bank if you know what you’re doing. Read more