“Website without visitors is like a ship lost in the horizon.” ― Dr. Christopher Dayagdag
Once visitors arrive on your page, what can you do to help them make the decisions you want them to, such as following your CTA?
To answer this question, you have to identify three things about your visitors:
The marketing landscape is constantly changing and evolving. If you want to get noticed, you need to employ multiple tools and resources in your marketing strategy. This includes the use of social media.
There’s plenty of advice on how to boost your social media marketing. Though, it’s not uncommon for your marketing strategy to grow stale. You might notice positive results after you start your marketing campaign, only for it to die off.
The following 5 solutions will help you revitalize your social media marketing strategy. You don’t need to scrap your campaign and start over.
“Extraordinary claim requires extraordinary proof.” — Carl Sagan
No matter how honest you are with your marketing efforts, consumers aren’t so quick to accept your claims without proof. When you say that your product or service offers a specific benefit, consumers want some sort of evidence that backs your claims.
Including proof isn’t hard. It’s an extra step, but it can go a long way towards increasing conversion rates. From customer testimonials to verifiable statistics, learn how to offer proof in your marketing. Read more
Social media has taken the internet by storm. There are 31.25 million Facebook messages, 347,222 tweets, 17,361 LinkedIn profile views, 48,611 Instagram pictures, and 300 hours of YouTube videos uploaded each minute. The internet is full of content that’s constantly being created or shared.
We already know what is happening, but let’s dig a little deeper and get to the “why” of it. Why do people love sharing on social media? What’s the psychology behind it?
As luck would have it, a study by the New York Times Consumer Insight Group found the answer for us. Researchers concluded that there were five major reasons why people share on social media.
If you have an info product you want to promote whether it’s your own or an affiliate product. There’s no better place than social media. At any given moment there are literally millions of people using social media to communicate with their friends, update their status, watch videos, and other activities.
This is a lucrative market that you can exploit for the benefit of your online marketing program.
First, you want to create a Facebook Fan Page related to our niche. Then start attracting Friends so that we can build our social media contacts that way. Read more
To paraphrase the legendary Green Bay Packers coach Vince Lombardi,
“Getting customers to click through your web page isn’t the everything … it’s the only thing!”
The purpose of the click through page is to drive visitors to the next step in your sales funnel. As such, it needs to include at least these seven different elements. Read more
Modern marketing methods such as email marketing, social media marketing and other web-based marketing, offer huge advantages over more traditional marketing methods. They are faster, more specific and less expensive, often free.
But they have disadvantages as well.
One of the biggest is that anything you create and post online is permanent and instantly accessible to anybody on the web. That means you need to not mistakenly post something that is inappropriate, misinformed, objectionable or misguided.
It will live forever on the internet, even if you attempt to delete it or remove it. Read more
When Creating Content for a Webinar Presentation, you need to first choose your Target Market.
Keep in mind that your target market needs to fit the criteria below:
Then you need to choose the Right Subject Topic in order design your webinar presentation.
You could present a webinar on a great number of things. When it comes to choosing a topic for your webinar, teach them what you know and show them what you’ve achieved. If you’re struggling with content ideas then leads, and traffic is two of the biggest topics of interest in the money marketing opportunity market.
Some individuals don’t have faith in their ability to present valuable content because they see themselves as novices, and they become apprehensive to teach others. But even if you’ve had success with something like Facebook pay-per-click (PPC) ads, you’re already more experienced than the person who is just starting out. The point is, you’ll always have an audience that wants to learn.
This weekend Dave and I attended a 2-Day Training Workshop at the Watermark Hotel & Spa Gold Coast, Australia. The WebinarMagic Blueprint Workshop by Steven Essa gave us food for thought on strategies to converting webinars into sales.
Webinars are a powerful marketing tool that allow you to provide important information and enhance your reputation as an expert in your field. Either by creating your own Webinar or by leveraging someone elses, it needs to be done. Read more