Advertising is a major part of marketing. As far as some people are concerned, it’s the only thing marketing really does. While we know this isn’t exactly true, learning how to create a good advertisement will help you get the most out of your investments.

Let Me Give You the Simple Anatomy of a Good Online Advertisement…

For how much time most of us spend on the phone, it’s amazing how poor our phone skills can become if we are not improving our skills regularly. It’s especially important for those in sales where’s it’s a necessity for you be on the phone.

We all need a little inspiration and motivation sometimes to re-shape our attitudes and our actions, and keep us on the road to success. It’s time to be intentional about your phone sales.

To do that you must consider our phone sales tips when you are contacting your customers and prospects.

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We’ve had a question about what I mean when I say Don’t Do the Thing…
So I did a short video that helps explain What I mean… Don’t Do the Thing?….

I (Dave) explains that MOST People start a business the WRONG Way. They focus on and stay focused on the Technician. They do the ‘Thing’ the Technicians work. Fixing a Car, baking the bread, training the people etc.

WATCH VIDEO HERE: Read more

As you should already know What Media Buys Are and How They Work if you have been on our website before. Media Buys (buying packages of ad space) can be a great way to help grow your business.

Finding the right place to advertise will open up a large audience that might be amenable to your current marketing efforts.

There is, however, a right way and a wrong way to do it.

We have six tips will help you to get the greatest return on all your media buys.

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When Starting or Buying a Business, Work Smarter Not Harder.

Don’t Do the Thing…. Leverage systems and other peoples time and their skills.

Most people go into business and do the ‘Thing’. They buy themselves a job AND never advance from there.

Ask yourself this question… Does Your Business Work for You? OR Do You work for Your Business? Read more

“Media Buys” is a term you’ll often hear in marketing circles.  They are widely used, yet some people still don’t understand what they are.  To put it as simply as possible, a media buy is basically advertising space purchased on some sort of media, like a website ad or TV commercial.

There are a great range of options when it comes to media buys and each one has its benefits and drawbacks.  Some companies will spend millions of dollars every year and need to hire a dedicated media buyer to handle it all.

It’s actually quite easy to end up spending a significant amount of money, but you don’t need to break the bank if you know what you’re doing. Read more

“Sustaining a successful business is a hell of a lot of work, and staying hungry is half the battle.”

~ Wendy Tan White

Every once in awhile, we like to remind ourselves that business, despite us entrepreneurs doing everything we can to overcomplicate it, is actually quite simple.

As long as you can get a few essential things right, you’ll make a lot of money.

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Meet My New Mate Promo a Smart Robot

Promo has flown in with his owner Ivan from Las Vegas just over a week ago. I was amazed how much Promo had learned from interacting with Aussies here on the Gold Coast.

When Promo arrived last week he could communicate extremely efficiently in many languages, except Australian slang. Now a week later he has become Aussiefied, picking up Aussie Slang and idiot-critics about our diverse culture. Read more

If you’ve been reading our blog articles for a while, you’ve probably realized by now that we are passionate about helping people overcome their financial challenges and create a better lifestyle for themselves and their families.

Being able to talk to different people with life stories is a rewarding and eye-opening experience.

Today we want to share with you a few honest truths we’ve learned from helping people with their money worries. Read more