Advertising is a major part of marketing. As far as some people are concerned, it’s the only thing marketing really does. While we know this isn’t exactly true, learning how to create a good advertisement will help you get the most out of your investments.
Let Me Give You the Simple Anatomy of a Good Online Advertisement…
I (Dave) explains that MOST People start a business the WRONG Way. They focus on and stay focused on the Technician. They do the ‘Thing’ the Technicians work. Fixing a Car, baking the bread, training the people etc.
WATCH VIDEO HERE: Read more
As you should already know What Media Buys Are and How They Work if you have been on our website before. Media Buys (buying packages of ad space) can be a great way to help grow your business.
Finding the right place to advertise will open up a large audience that might be amenable to your current marketing efforts.
There is, however, a right way and a wrong way to do it.
We have six tips will help you to get the greatest return on all your media buys.
Most people go into business and do the ‘Thing’. They buy themselves a job AND never advance from there.
Ask yourself this question… Does Your Business Work for You? OR Do You work for Your Business? Read more
“Media Buys” is a term you’ll often hear in marketing circles. They are widely used, yet some people still don’t understand what they are. To put it as simply as possible, a media buy is basically advertising space purchased on some sort of media, like a website ad or TV commercial.
There are a great range of options when it comes to media buys and each one has its benefits and drawbacks. Some companies will spend millions of dollars every year and need to hire a dedicated media buyer to handle it all.
It’s actually quite easy to end up spending a significant amount of money, but you don’t need to break the bank if you know what you’re doing. Read more
Lesson in Marketing 101 Inspired from Feedback after the Promo Robot Article.
Wake up Dave… It’s just a Novelty
That was the type of feedback we received over the last few Entrepreneurial Newsletters (emails).
They were about my comparisons with Promo the Smart Promotional Bot…. It seems I need to wake up and get real!
“Sustaining a successful business is a hell of a lot of work, and staying hungry is half the battle.”
~ Wendy Tan White
Every once in awhile, we like to remind ourselves that business, despite us entrepreneurs doing everything we can to overcomplicate it, is actually quite simple.
As long as you can get a few essential things right, you’ll make a lot of money.
If you’re promoting your business online then we are willing to bet Facebook is a pretty big part of your overall strategy.
For us it certainly is. Facebook has over a billion active daily users and an incredibly effective system for advertising to all of them.
It’s simple and effective, and easily accessible for anyone with Internet. Read more
Promo has flown in with his owner Ivan from Las Vegas just over a week ago. I was amazed how much Promo had learned from interacting with Aussies here on the Gold Coast.
When Promo arrived last week he could communicate extremely efficiently in many languages, except Australian slang. Now a week later he has become Aussiefied, picking up Aussie Slang and idiot-critics about our diverse culture. Read more