Future-Proof Yourself and Income from Automation >> Meet Bot PROMO

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“You’re either the one that creates the automation or you’re getting automated.” – Tom Preston-Werner

Have you Future-Proofed yourself and your income from automation and machine learning?
 
Meet My New Mate! Promo is a Smart Bot. Promo speaks, mechanically learns (thinks) and communicates excellently in most languages.

Except Aussie, however that was on Thursday. By now he, she, IT should really be conversing in our slang easily… However, It’s jokes are sicker than mine and that may not improve 🙂

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6 Steps to Creating a KILLER OFFER that Converts

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If you have an effective sales funnel, every new customer represents not just a single sale, but a series of sales that increases the average life time value (LTV) of your customer base. But the success of your online business requires driving new customers into your sales funnel.

While there are many techniques for driving traffic into your sales funnel, one of the easiest and most affordable is to create a squeeze page on which offer for free something your niche’s customers will perceive as having high value.

This is known as a “Killer Offer”. Read more

The Buyer’s Journey & Why It Matters

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The notion of the buyer’s journey has been used to describe the path that your potential customer would take when making a purchase. However, today’s customers are sophisticated, savvy consumers who do their research.

In case you haven’t heard the statistic before:
“67% of the buyer’s ‘decision’ is complete before a buyer even reaches out to sales.” (SiriusDecisions)

This happens because the buyer vets the companies by scouring their websites, reading reviews and asked others through their social networks for a referral. By the time consumers reach a salesperson, they are fully acquainted with your company’s product features, options and prices.

They have done their due diligence to narrow down their options. Read more

6 Ways to Convey Quality to Prospects

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It’s not enough to say you have a quality product. You need to gain your customers’ trust by upholding high standards.

Let’s say that what individuates your product or service from your competitor’s is Quality. It may seem like advertising “Quality” would be a breeze, right?

Unfortunately, it’s not.

Customers hear the word “Quality” all the time–often from companies selling low-quality products. Read more

Our 8 Tips for Creating Facebook Video Ads

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As promised in our last article: Why Video is Vital in Content Marketing. This Article we will be giving away our 8 Tips for Creating Facebook Video Ads. As a BONUS, we have included some Basic Video Script Outlines.

Here is a you may find helpful!

Now, let’s get started.

Before you read Our 8 Tips – It’s vital to keep this in mind…

Content Over Perfection

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Why Video is Vital in Content Marketing

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It’s no secret that the use of video in content marketing is on the rise.

And, it’s certainly not a tactic to be taken lightly.

In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its value demands a front-runner position in your content marketing plan.

When it comes to content marketing, video comes in at just number seven on the list of type of content used, despite its efficacy.

Why Video?

  • Companies that use videos in their marketing have 27% higher clickthrough rate and 34% higher conversion rates then those that don’t. (Buffer)
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What to Know When Setting up Your First Facebook Ad Campaign

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The best way to start learning about Facebook ads as a beginner is to set up your Facebook Business Manager account and then create your first ad campaign.

When in your Ad Manager you should see different tabs to organize your account. There’s a ‘hierarchy’ to help organize how you manage everything.

Here’s how it looks:

  • Account: Holds all of your campaigns, ad sets, and ads. Typically, you’d have a single account for your business.
  • Campaigns: Individual campaigns can be created for almost anything. Some might be for specific products or services. While others are merely for driving traffic back to your site. Ideally, you want both.
  • Ad Sets: Exactly what it sounds like. Useful for organizing different groups or categories of ads.
  • Ads: Last but not least, all of your ads. This is the only part that people will see eventually.

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Know the Importance of the Facebook Pixel?

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Is the Facebook pixel needed?

Heck yes!

There are Facebook advertiser’s who currently aren’t using the Facebook pixel and some that are just not using it to its full potential. The excuses can range from confusion and intimidation to ignorance regarding whether it’s needed at all.

We set up Facebook Pixel on our website a month before we first advertised on Facebook because without the Facebook Pixel, you’re limiting yourself from the most popular targeting options.

You aren’t able to accurately track conversions.
How in the world do you so without the pixel?
You can’t optimize for conversions. You can’t do any of the fun stuff. Read more

Facebook is #1 Website in the World

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The most popular of the social media platforms is Facebook.

This is the most powerful tool you can utilize in your online marketing. Once you have Facebook Pixel setup on your website. It’s time to think about advertising on Facebook.

Why Facebook?

It’s the #1 Website in the World!

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