The Content Elements that Need to Go into Every Successful Presentation – Creating Webinars Series

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Part 2 of Creating Webinars Series.

When Creating Content for a Webinar Presentation, you need to first choose your Target Market.

Keep in mind that your target market needs to fit the criteria below:

  • Are they Easy to Reach
  • Do they have a High Disposable Income?
  • Is there a lot of ‘Pain’ in this Market? Are they ‘Irrationally Passionate’ about Topic?
  • Is there good ‘Back-End’ Potential? High ‘Lifetime Customer Value’?
  • Is there a significant enough market? (30,000 – 10,000 searches on Google a month)

Then you need to choose the Right Subject Topic in order design your webinar presentation.

You could present a webinar on a great number of things.  When it comes to choosing a topic for your webinar, teach them what you know and show them what you’ve achieved. If you’re struggling with content ideas then leads, and traffic is two of the biggest topics of interest in the money marketing opportunity market.

Some individuals don’t have faith in their ability to present valuable content because they see themselves as novices, and they become apprehensive to teach others. But even if you’ve had success with something like Facebook pay-per-click (PPC) ads, you’re already more experienced than the person who is just starting out. The point is, you’ll always have an audience that wants to learn.

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9 Fantastic Reasons Why You MUST Do Webinars – Creating Webinars Series

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This weekend Dave and I attended a 2-Day Training Workshop at the Watermark Hotel & Spa Gold Coast, Australia. The WebinarMagic Blueprint Workshop by Steven Essa gave us food for thought on strategies to converting webinars into sales.

This is Part 1 a Series of Articles on Creating Webinars.

Webinars are a powerful marketing tool that allow you to provide important information and enhance your reputation as an expert in your field. Either by creating your own Webinar or by leveraging someone elses, it needs to be done. Read more

3 Things You Need to Know Before Writing Your First Original eBook

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When it comes to creating an original eBook that will be popular.
There are three essential elements to keep in mind:

  1. You need to be sure you are passionate and understand the subject you are writing about when writing a long eBook.
  2. Your topic should positively influence people’s happiness: make your topic in health, wealth, or relationships.
  3. Use internet research to your advantage to find an engaging topic.

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The Hero’s Journey

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Journey

The “hero’s journey” applies to starting anything new but in this article, we’re going to use it to refer to a business and how you can take someone on a journey to becoming a customer of your business – take them on their own hero’s journey.  Of course, if you are the person just getting started in your business then this is your journey too as you can see it from both sides

What is The Hero’s Journey?

It’s a FORMULA that almost every single human on this earth gets, bonds and resonates with on a deep level. Read more

Persuading Your Articles be Shared 101

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We have covered the reasons people share content but the big question is ‘How do I encourage readers to share the content that I write?’

Let’s have a look at what what drives people to share.

Trust

Trust makes a huge difference as to whether someone will share an article or not. Read more

11 Excellent Words to Enhance Trust in Your Content

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Every blog article is an attempt to secure and enhance your reader’s trust.

It’s important to remember that trust is a whole package deal. You can’t simply throw in a few trust words and expect all your readers to automatically trust you. You have to use other trust factors such as detailed copy, authoritative tone, consistent output, high quality, social signals, and a good reputation.

Along with these things, you can add in phrases and words that will drive that trust even further.

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What the Three Main Reasons that People Share Content

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With around 30 million pieces of content shared every day on social media networks, you need to show readers that your content is worth sharing too!

So ask yourself “Why are people sharing content from everyone in the world but me?”
Then Remember: People will only share content that is engaging, interesting, and entertaining.

Sharing is surprisingly powerful. People share in order to define themselves to others.

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