This weekend Dave and I attended a 2-Day Training Workshop at the Watermark Hotel & Spa Gold Coast, Australia. The WebinarMagic Blueprint Workshop by Steven Essa gave us food for thought on strategies to converting webinars into sales.

This is Part 1 a Series of Articles on Creating Webinars.

Webinars are a powerful marketing tool that allow you to provide important information and enhance your reputation as an expert in your field. Either by creating your own Webinar or by leveraging someone elses, it needs to be done. Read more

If you send emails to people who haven’t invited you to do so, you could be breaking the law. There’s a law called the CAN-SPAM Act. Which stands for Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003.This Law regulates commercial emails.

This law gives people the right to unsubscribe to any emails they don’t want. So if somebody asks you to take them off your list, you not only want to do that because it’s good business, but because you may be subject to fines if you don’t do it. And the fines are per email violation, so they can add up fast.

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It’s common thinking among many Internet marketers that you are never supposed to buy email lists because the people on that list don’t know you. After all, you don’t know for sure they are open to what you are selling. They may mark you as spam and get you banned from email services.

All those things are true, in general, but there are certain lists that absolutely are worthwhile to buy. So you shouldn’t dismiss buying leads altogether because there is a right way and wrong way to go about it. You just have to be very careful about how you proceed because there are risks. Read more

When it comes to creating an original eBook that will be popular.
There are three essential elements to keep in mind:

  1. You need to be sure you are passionate and understand the subject you are writing about when writing a long eBook.
  2. Your topic should positively influence people’s happiness: make your topic in health, wealth, or relationships.
  3. Use internet research to your advantage to find an engaging topic.

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A domain name is the web address people click on when they want to visit your website. You need to choose your domain name before you begin building your website.

Your domain should be easy to remember, tell your customers what your website is about, be inviting, and get the customer excited about visiting your website, as well as be related to the name of your business or niche.

It’s also a good idea to include keywords that help users understand what services your business provides. For example, if you own a small business called “The Comic Book Store,” choosing the domain name ComicBookStore.com meets all five of these criteria. Read more

As an Internet marketer, determining what niche you want to build your business around is one of your first decisions. It’s helpful if you know something about your niche so that you are somewhat familiar with it and your learning curve is not as steep.

For example, if you are a chicken farmer who has spent the past 20 years working on an egg farm, you probably don’t want to launch a business having to do with buying foreign currencies, especially if you have never traded in Forex in your entire life.

Rather, you probably want to consider capitalizing on your expertise and working within the poultry niche. Read more

There are a lot of critics who say email marketing isn’t as effective as it once was because more people are using mobile devices and texting to communicate with each other.

Young people today text and tweet rather than read emails, so a lot of younger customers don’t even have email accounts, only smart phones and social media.

While there’s no question that social media, texting, and other communications platforms are more popular than email, the principles of email marketing can be applied to practically any format.

So, even if email isn’t as popular as it once was, these same strategies can help you connect with customers via Google+, Facebook, Twitter, and even mobile marketing. Read more

In Internet marketing, like anything else, there are going to be winners and losers. Often, the difference between success and failure doesn’t depend on outside influences, but on your attitude.Successful Internet marketers share a unique set of qualities known as the “killer instinct.” Train yourself to use these qualities every day and you can increase your chances of becoming successful.

With Internet marketing, you can choose ahead of time how successful you are going to be. By making the conscious choice to adopt the attitude you need to win, you can be the successful online marketer you always dreamed of being. Read more

George Carlin – may he rest in peace – talked about 7 words you can’t say on TV. Well, this article is going to tackle the 7 dirty words of Internet marketing. You want to disassociate yourself from these as much as you can, if you know what is good for you.

Ok here are the 7 Dirty Words…

Dirty Words

Number 7

Which is one of my favorites, is “buy.”
You NEVER want to tell people to BUY your book or whatever the heck it is you’re selling. Buying means you’re spending money on it, and people do NOT want to spend money … on ANYTHING.

So you want to stay away from this word at all costs. Try something like “claim” or “immediately download.” This will make them think they’re getting it for nothing. Read more